CX In 2 Full Days
In this CX 2 days Masterclass, you will learn the ins and outs of customer experience. We’ll cover everything there is to know about the customer experience framework and we give you tips and tricks on creating solid business cases. This masterclass is packed with best practices and practical knowledge that you can instantly apply during excerises with your own case. Moreover, we’ll give you an overview of useful CX tools and this masterclass comes with an individual 1-hour coaching session.
Do you want to scale up your CX knowledge, grow as a professional and learn how you can create better experiences within your organization? Then this masterclass is for you!
These 2 full days will be held at our office in a historic 17th Century Building in the heart of Amsterdam.
CX In 2 Full Days
Customer Experience is the new competitive battleground for business. Price and quality are no longer key competition drivers for companies. The companies that stand out to customers are the ones that invested in creating an unrivalled experience. But what is Customer Experience? And how can you create these unrivalled experiences, instead of leaving them no chance? Get inspired and activated in 2 days!
CX In Practice
- Deep dive into the CX framework: main theory and concepts of all 6 pillars and a wide variety of best practices
- Facts, figures and how to build a business case to get others engaged in your CX-efforts
- Fill up your CX Toolbox: learn and practice with all main CX Tools. Learn how to roll our your CX Strategy, improve your Voice of the Customer Program, how to run an Ideation Session, or work on your own CX KPI Framework.
Throughout the day you can work with your own case and immediately apply the things you’ve learned into your own context.
Future proof customer journey map
- Interactive Customer Journey Mapping exercise
- Moving from your current to your desired Customer Journey Map
Our way of working
To ensure an optimal learning experience, the masterclass will have a personal intake to discuss your learning goals as well as a follow up coaching session in which we can further discuss on how to apply your learnings into your personal context. This full day Masterclass will be held at our office in Amsterdam.
Do you want to scale up your CX knowlegde, grow as a professional and learn how you can create better experiences within your organization?
Then this masterclass is for you!
Awesome job! Thank you so much for this opportunity! I'm loving it and learning loads ;-) ... I also want to advertise it within my team as I think we could all benefit from it!Joana Costa Ferreira, Campaign Manager Flying Blue
Great masterclass to get a wide overview of all CX pilars. Highly interactive at a great location! Saskia Zuiderwijk – UX Research and Quality Lead, CitizenM Hotels
CX Unraveled unravels and untangles the quite woolly concept of customer experience by providing definition, value and deepening. After the CX in 1 Day Masterclass you go home with a wider understanding of CX, it’s usefulness and how to apply it in business contextQuint Oosterwijk, Project Manager
Thirza and Peter are customer experience experts that always think Outside-In. They always put the customer at the heart of everything. Following the CX in 1 Day Masterclass opened my eyes and I will continue to work on putting the customer at the center of what I developNaima Kissane, Head of Data and Content Strategy, KLM Royal Dutch Airlines
I feel like any company that is considering investing in CX and is not convinced yet, you should be after taking this masterclass. Furthermore, I found it to be quite insightful and full of relevant knowledge.Maurice van Warven - Experience Consultant at Harvest Digital
Got my CCXP certificate April 22nd. Peter Verheijde helped me kick-start my preparation with valuable material to prepare for the exam and some great tips to thoroughly plan my study time besides my job and two little kids at home. Definitely recommend.Bas Berkel, Head of CX and Product at Guidion
These trainings have been extremely beneficial, especially in the current environment where customer experience is essential to acquire new customers as well as increase retention rates. Every marketing, sales and support department should have these trainings.Roosmarijn Cornelissen, Senior Director Insight at Oracle
I joined the full set of CX Unravelled Master Classes, and what a great learning experience it was! The set up of the Master Classes is very well planned and highly interactive. A real bonus is the one-on-one coaching offered after each class! The whole CX Unravelled experience leaves you with the will to want more and learn more, and most important of all, the confidence to put CX into practice in your daily working environment.Jeremy Walder - Assistant Manager Registry Services at the RIPE NCC
A great way to get an overview of and practice CX in one day. Looking forward to the short personal coaching session which is offered after the Masterclass.Fiona Merckx, Customer Experience Manager at ACG
Trainer
Peter Verheijde
Peter is a passionate and certified Customer Experience professional (CCXP), working over 25 years in this exciting field. With his roots in customer research, both at agency as in company, he has a strong customer focus in everything he does. Within his professional journey he worked on all major CX areas. He gets energy from connecting to other people and turning key insights into practical solutions and better experiences.
Trainer
Thirza Schaap
Thirza sometimes jokingly calls herself a CX and Human Centered Design fanatic and there is definitely a truth in that. She has over 15 years of experience in the Customer Experience field and has helped create better customer & employee experiences at KLM, Dutch Railways, Guidion and the Dutch Ministry of Foreign Affairs. Thirza’s mantra is “never trust your assumptions” and she loves it when she has empowered people to see how they can truly create better experiences.
Apply for this masterclass
The price for this masterclass is € 1.499,- excl. VAT