Rotterdam Academy Business Link (RAC): Enhancing the Student Experience
Rotterdam Academy originated from a collaboration between Hogeschool Rotterdam, Albeda, and Zadkine. This partnership has been established to facilitate a seamless transition from secondary vocational education (MBO) to higher education (HBO). They offer Associate degree programs that embody a personalized and hands-on approach to higher education. Their aim is to provide students with a practical and tailored educational experience that prepares them for the next steps in their academic and professional journey.
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Case
RAC is dedicated to providing students with an exceptional educational experience. They recognized the significance of understanding the student journey and experience.
As part of their commitment to providing a good customer experience, RAC (division ad Ondernemen) engaged CX Unraveled to find out where in the journey most improvement was needed for their students.
Approach
To ensure optimal student involvement and getting relevant insights on current painpoints, CX Unraveled embarked on a project to map and improve the customer journey, as perceived by the students. The project encompassed the following key components:
Feature one
Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings and more.
Feature two
Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings and more.
Feature three
Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings and more.
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Results
Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings, add animations, add shape dividers, increase engagement with call to action and more.
Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings, add animations, add shape dividers, increase engagement with call to action and more.
— Marc Scott, Executive Officer